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By: Stephen Beck, Mon Oct 8th, 2007
Ever since, I don't want to write an ebook. I'm thinking, why write a cheap ebook, if you can make a $447 study program? Why is it better to offer a cheap ebook?
Let me give you several reasons and then I will show you an easy and cheap way to make ebooks that doesn't require writing at all! First, an ebook provides a low cost way for a prospective customer to get to know you. Many people would rather spend $27 to see if you are legit, before spending $447 and risk getting burned. An ebook gives them an opportunity to test the waters first. If they are comfortable, then they will be willing to risk more.
Another reason is an ebook helps you reach a wider market. The internet is full of would-be customers, they just haven't realized it yet. These expensive study programs usually require affiliate programs which are complicated and these reduce the sales people who want to help you sell the study program.
However, ebooks are portable. With the help of companies like Clickbank which allow hundreds if not thousands of people to promote the ebook for you, you can easily market an ebook to the world. Your ebooks work as relay messengers getting in touch with people you can't meet physically.
Ebooks also help move your customers to the higher-priced products, like your expensive $447 study program. If your ebook is well received, the main course, which is the bigger product will also be well accepted. They will be impressed with the video tutorials and online live seminars which go beyond the pdfs in an ebook. They will then be ready to attend your live event, which gives you more profit than the home study course.
Well, its not much fun writing an ebook. Let me share the simplest way I found to write and market an ebook. I "talk" through the ebook. After scheduling a free teleseminar, I have interested people complete a questionnaire, I'll record the teleseminar, have it transcribed lightly and converted to an easily readable format.
Next comes the marketing, so I put it in Clickbank to let others tell about my ebook. After sending out some email, in comes the money. What makes this simple is affiliates and credit card processing are well taken care of by Clickbank. Its just that easy and cheap to make ebooks.
I can "kill 2 birds with one stone" by checking the demand before I risk spending a lot of money on the big products. Plus, a cash outflow also cash flow is being generated from the ebook sales. Those sales help with the funding of the video course. You also gather customers all around the world with the help of Clickbank affiliates. Now, that's a lot of things covered!
The only thing to do now is pick a topic and schedule a teleseminar for free! Equipped with this product your information empire's groundwork is assured, ready to soar and you are can become an ebook millionaire!
Stephen Beck is an expert who shows families how to make money with a home based business. You may obtain his free audio workshop with his 7 step formula to make money online.